One of the great inevitabilities in the life of a freelancer is that sooner or later a really great, valued client will say goodbye.
There can be many reasons – companies get bought or go bankrupt without warning. Organizations can change their focus. Sometimes, an editor leaves and the new editor brings with them their own writers.
You should never be in a situation where losing a client leads to meltdown, and there are some things you can do – some of them way ahead of problems arising – to make sure this doesn’t happen.
Here are six great ways to cope with the sudden, nasty, client-shaped hole in your plans.
Why would someone give up their hard won platform to someone else?
What if they screw it up?
What if people stop reading my blog because of what someone else wrote?
These are real questions and valid concerns. Extending your platform to others doesn’t come without risk. But many people, myself and Tom included, are doing it every day.
I would argue that there are more reasons to do it than not. You’ll gain far more by opening up your blog, website or social media accounts to others than you’ll risk losing. Today, I’m going to share with you four reasons why I think you should extend your platform to other writers, bloggers and webpreneurs.
It’s tough to do it all as a freelancer and online entrepreneur.
In fact, I’d argue that it’s impossible; especially over the long-term. We’re just not good at everything, and I for one don’t really want to be.
I’ve read a lot lately about playing to your strengths and continuing to work on improving them, rather than investing time, energy and resources in getting better at your weaknesses. And this makes a ton of sense to me. (I’m actually trying to apply this to my parenting philosophy as well.)
So what do you do as a solopreneur – someone that works for and by himself – when it comes to trying to do it all vs. playing to one’s strengths? Do you have to suck it up and do the things you’re not any good at or don’t really enjoy? Or is there another, better way?
To some extent, you might need to suck it up and do unpleasant or difficult tasks in the beginning. But there will come a point (and for most of us, it’s sooner, rather than later) where instead of having to try to do it all, you can start hiring out some things instead. Here are three things I outsource in my freelance business, instead of trying to do myself.