Leaving Work Behind

Why You Shouldn’t Automate Blog Outreach (And What You Should Do Instead)

Written by Tom Ewer on January 29, 2015. 51 Comments

RobotI received an email the other day from someone I know in the blogosphere.

He is a popular and successful blogger, earning well into five figures per month. I’ve featured him on Leaving Work Behind more than once and he has done the same in reverse. A quick Gmail search shows that we have exchanged well over a 100 emails since February 2013. So it’s fair to say that we have a bit of history.

Here’s the email in full, with identifying words obfuscated to protect the blogger’s anonymity:

Email 1

Not exactly what I was expecting from someone I know quite well in the blogosphere.

Actually, this email didn’t come as a total surprise, because I had received something similar back in December from him:

Email 2

I sent a playfully sarcastic response to this email “Hi [name], nice to meet you ;-)” but received no response.

This blogger is not alone in his automated outreach efforts though. Far from it.

For example, I’ve received so many emails recently from another blogger who interviewed me last year that it’s practically tantamount to harassment (four unsolicited emails this month without me actually replying to any of them). Each of these emails is a template with personalized touches added. More thoughtful than our above blogger’s emails, for sure, but it’s still clear that the purpose of each email (and the correspondence as a whole) is to get something from me. He wants me to promote his book, he wants to get a guest post published on my site (with a link, natch) and so on.

It’s gotten pretty tedious.

I used to feel bad about ignoring emails, but time and experience have led me to having no problem with it all these days. Don’t get me wrong – I still reply to all my readers and people who seem genuine – but I have no issue in hitting Delete whenever I see a form email, tweaked or not.

As someone who approaches blogging (and business) from a genuine “how can I help people” angle, I’ve gotten really sick of automated emails. It’s something I dabbled with in the past but backed out of pretty quickly. It’s just not something I feel comfortable with.

I’m sure that leveraging automation in the way that the above bloggers have done has led to some (perhaps a lot) of success, but it’s just not something I would ever want to put my name to. If you feel the same way, keep reading, because I want to show you that there is another way. Keep Reading

Introducing the Leaving Work Behind Blogging Mentorship Program

Written by Tom Ewer on January 21, 2015. 23 Comments

Blogging Mentorship ProgramI’m always looking for ways in which I can help you better.

That’s my modus operandi these days. I make enough money to pay the bills and put something aside for a rainy day, so rather that continuing to focus on making more simply for the sake of making more, why not instead focus on (a) doing things I love, and (b) helping people in the process?

That’s where this latest idea comes from. It’s actually an idea I’ve put into practice before, but now I want to bring it into the mainstream, as it were, here on Leaving Work Behind.

In a nutshell, if you want to blog but you don’t have the faintest idea of where to start, I want to help you every step of the way. Not only that, I want to do it completely free of charge.

Read on to discover more! Keep Reading

How to be a Successful Entrepreneur and a Great Stay at Home Parent

Written by Guest Author on January 15, 2015. 20 Comments

Tiffany JansenTom: The following is a guest post by Tiffany Jansen, a freelance writer and copywriter based in New York. It is one of the best articles I’ve read in a while. If you’re a parent and a freelancer (and even if not), it could change your life!

Many of us venture into freelancing because of the promise of freedom.

We can make our own schedules, decide who we want to work with and what projects we take on. We’re in control of our earning potential, our business and our lives.

While these things seem attractive no matter who you are, they become all the more attractive when you have a family.

I mean it sounds great, right? Stay at home with the kids, be there to greet them when they get home from school, maybe even get some housecleaning done in between projects.

That’s exactly what I thought when my daughter was born.

Only it didn’t work out quite like I’d fantasized… Keep Reading

On Ignoring Everyone Else and Being Yourself

Written by Tom Ewer on January 13, 2015. 49 Comments

Be HappyI met a lot of awesome people in 2014.

Perhaps most notably, I met a lot of awesome people in America during my three week trip that incorporated the World Domination Summit in July. A lot of people that I had known online for years but not actually met in person, plus a lot of equally awesome people that I’d hadn’t known previously.

I learned a great many things in those three weeks, but today I want to share with you the most compelling realization I came to. That same realization will shape what I do (and how I do it) in 2015 and beyond, and it may well completely change your perspective on how you should live your life. Keep Reading

2015: What This Year Holds For You and I

Written by Tom Ewer on January 7, 2015. 29 Comments

2015Hello everyone and welcome to Leaving Work Behind in 2015!

I took a couple of weeks off to enjoy Christmas and New Year festivities, but I’m now back to business and looking forward to 2015.

I’m not one to make New Years resolutions, and didn’t actually have any kind of goals for 2015 in mind when the clock struck 12am on 1st January, but since then I have spent some time listing the things I would like to achieve this year.

In this post I’m going to reveal those goals to you, explain the thinking behind them, and also ask you to reveal your goals in the comments section so you can be held accountable to them! Keep Reading